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Martin Lycka: Ontario market opening is key moment for the industry

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Entain’s SVP of American Regulatory Affairs and Responsible Gambling Martin Lycka, underlined the potential and importance of the opening of the Ontario market.  Speaking at...

‘Differentiation is the main tactic to standing out’ – Everi SVP, Marshall Adair

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Digital Casino igaming provider Everi has kicked off 2022 where they last left off last year, recording its best performance in its Q1 results...

Peter Crouch takes centre stage in latest Paddy Power campaign 

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Paddy Power and Peter Crouch have strengthened their collaboration through a new humorous campaign. Focusing  on traditional romcoms, the ‘Love Football, Intimately’ TV spot is...

Oddschecker: Barry Jones and Declan Taylor agree it’s essential for AJ to take risks 

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As a monster heavyweight fight looms, the Oddschecker podcast saw host George Elek joined by former WBO super featherweight champion and BBC boxing commentator...

Fubo Gaming CEO, Scott Butera: ‘North American sports betting helps create an entertainment experience

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During this year's SBC North America Summit, Fubo Gaming CEO, Scott Butera, discussed some of the elements that separates North American sports betting from...

Ladbrokes and neverland take viewers behind the scenes of ‘knockout’ new marketing campaign

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Ladbrokes and neverland media brought viewers behind the scenes of the firm’s latest marketing campaign, which played on the story of Philadelphia’s iconic fictional...

Learn about the latest affiliate marketing trends and acquisition strategies in the ‘Affiliate, Marketing...

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Affiliate, media and marketing professionals will gather in the dedicated zone at SBC Summit Barcelona 2022 to analyse the latest strategies, trends and regulatory...

Codere strengthens River Plate collaboration with new advertising campaign

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The partnership between Codere and Argentinian top-flight football club Club Atlético River Plate will feature in the firm’s latest marketing campaign.  The ‘Hinchadores’ advertising series was developed...

Lady Luck Games CCO Borg-Barthet reflects on 2022 and what more is in store

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Lady Luck Games has gone from strength to strength in 2022 by rolling out an array of interactive slot titles which shows no signs...

LSports – the importance of the computer vision-based system

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Speaking at SBC Summit North America, Dotan Lazar, CEO & Co-Founder of LSports, underlined that he discovered a lot of resources are being invested...