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Kambi relaunches Belgian National Lottery’s Scooore

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Kambi Group has taken its partnership with the Belgian National Lottery - Loterie Nationale - and its online Scooore sportsbook brand live ahead of...

Taking a ‘digital first’ approach to the world of casino

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Applico hosted an industry webinar delving into the unprecedented changes in consumer behaviour and online growth, and how the two have been accelerated by...

ESI: Driving mainstream audiences to esports via brand ambassadors

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Esports Insider walks through some of the biggest business-related news stories from the esports space in this week’s edition of the ESI Digest.Who is...
Coral launches Matchday Rewards Euro 2020 campaign

Coral launches Matchday Rewards Euro 2020 campaign

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Bookmaker Coral has unveiled its 2020 UEFA European Championship marketing campaign - Matchday Rewards - which allows customers to collect Matchday Stamps throughout the...

Paddy Power backs grassroots Irish game in Euro 2020 initiative

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Paddy Power has launched its newest ‘#SaveOurGame’ initiative to support grassroots Irish football ahead of the 2020 UEFA European Championships, which kick off on...

Norwich City walks fans through BK8 Sports tie-up

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Online betting and gaming brand BK8 Sports has partnered with newly promoted Premier League outfit Norwich City ahead of the 2021/22 season.As part of...

Wesley Sneijder stars in Nederlandse Loterij Euro 2020 campaign

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Former professional footballer Wesley Sneijder makes his screen debut in Nederlandse Loterij, the Dutch National Lottery’s new TOTO campaign released ahead of the upcoming...

theScore: ‘Openness and authenticity’ is key to enticing younger audiences

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Taking a ‘media-first’ approach to the sports betting landscape is key to standing out from the crowd, according to John Levy, CEO of theScore.In...

LSR: Sports betting in Canada needs to ‘hustle up’

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A law regarding regulated online sports betting in Canada has had a second reading in the Senate, as other developments occur south of the...
SG Digital marks SportCast acquisition

SG Digital marks SportCast acquisition

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Scientific Games Corporation has announced the acquisition of SportCast in a move which adds the BetBuilder feature, underlying technology and quantitative trading models to...