Footprints in the Market: “Google doesn’t treat every industry quite the same”
Mastering Google’s algorithms is key to effective online marketing, however, the search engine treats every industry differently, according to Martin Calvert, Marketing Director of...
PlayOJO brings three-note jingle to everyday scenarios in ad campaign
Online casino PlayOJO has incorporated its jingle into everyday scenarios in its latest advertising campaign titled ‘Sounds Like OJO Time’.Created in conjunction with the...
Footprints in the Market: iGaming operators have just seconds to grab players attention
iGaming operators have just seconds to get the attention of customers before they move on to a competitor.This, according to Dan Shannon, Head of Affiliate...
Hometown heroes among best bets for French Open
Hometown favourites Victor Perez and Frederic Lacroix are among the best bets for the upcoming French Open according to Racing Post’s golf tipster, Steve...
Irish gambling ad watershed “economically unviable” for Racing TV
The broadcasting of horse racing in Ireland will be “economically unviable” if a watershed on gambling advertisements on Irish television is brought into law,...
Ep 364: Kindred takeover sees FDJ bolster its Euro champ status
Last week, the shareholders of Kindred Group sanctioned the €2.4bn takeover of the gambling group by Française des Jeux (FDJ).And on the latest episode...
Beyond the Reels: an introduction to the Coin Gobbler with Amusnet
Oscar the Coin Gobbler took centre stage in the latest Beyond the Reels episode as Amusnet Game Producer Plamen Slavov walked viewers through the studio’s first-ever cluster slot, Coin...
ICRG, Arthur Paikowsky: Lots of “uninformed decisions” get made in the gaming industry
A lot of “uninformed decisions” are still being made in the gaming industry according to Arthur Paikowsky, President and Secretary of the International Centre...
Light & Wonder confirms plans for a “Dragon Train 2.0”
Light & Wonder has addressed the Nevada District Court’s order to cease operations of its Dragon Train cabinet pending a final ruling in the...
Racing Post: Last chance saloon for Ten Hag
The Premier League is back for another action-packed weekend and in the final round of fixtures before the international break, it could be make...