What’s up YGG: How streamers impact the igaming industry
In the latest episode of Yggdrasil’s podcast, What’s up Ygg, the company and guests from its streaming partner CasinoDaddy discussed how they approach working...
SBC Leaders: Betting industry undergoing shift back to ‘customer-focused’ approach
The constantly evolving nature of the sports betting industry might be coming full circle as the sector re-adopts a ‘customer-focused’ approach, according to Paris...
ESI Digest: UK esports teams gain a voice and Coinbase clinches ‘huge’ ESL deal
The UK Esports Team Committee (UKETC), was launched last week as a means of ‘providing a voice’ for British esports teams across the country,...
Paddy Power Fan Denial highlights the emotional rollercoaster of England fans
Paddy Power’s Fan Denial was quick off the mark to magnify the emotive social responses of England fans following the dramatic final defeat to...
What’s Up Ygg: How creativity and innovation have shaped YG Masters
The creation of the YG Masters programme has helped drive “greater relevance, expand the portfolio and bring on new flavours of game content” for...
ESI: Understanding the dynamics of esports to secure strong sponsorships
As esports continues to grow, prospective partners are becoming increasingly attracted to forming sponsorships with leading teams and organisations, but must also understand the...
Yggdrasil’s Fredrik Elmqvist: A unique approach has been at the heart of our evolution
Innovation has been at the heart of the journey for gaming firm Yggdrasil, according to Fredrik Elmqvist, the company’s CEO, as explained in the...
ESI Digest: BLAST expands into new titles as part of ‘all-encompassing’ strategy
A number of major announcements were made in the esports space last week, as BLAST expanded into new territories and two major firms inked...
Paddy Power’s satirical showcase continues with the latest VAR Room
Paddy Power’s sitcom, The VAR Room, has released its third episode, demonstrating the legal goings-on behind the scenes when a VAR team gets something...
Synot Games – Respin Joker 81
Players prepare to be amazed by the joker’s performance in a marvelous show presented by Synot Games in its latest title, Respin Joker 81.See the game in...