ESI Digest: Huya secures Chinese League of Legends in ‘hugely significant’ deal
Huya, the Chinese live streaming platform, has signed an exclusive domestic media rights deal for League of Legends, worth ￥2,013 million RMB (£223.88 million).The...
ESI Brand Showcase: How to integrate partner brands with esports organisations
Ever wondered why Pringles are esports players and gamers’ favourite snack? G2 Esports and the snack brand’s parent company join the Esports Insider Brand...
ESI Digest: IOC makes esports debut as ePremier League moves into China
The unveiling of the International Olympic Committee’s (IOC) new Olympic Virtual Series (OVS) snatched the headline last week in the world of esports.Esports Insider...
Lockdowns created ‘perfect storm for people with betting problems’
The COVID-19 pandemic and subsequent lockdowns have created a ‘perfect storm of people with betting problems’, according to Senator Alice-Mary Higgins of the Irish...
Pinnacle breaks into Dota 2 with tournament expansion
Pinnacle has expanded its presence in esports by incorporating Dota 2 into its Pinnacle Cup tournament, featuring a range of teams from across Europe,...
CasinoBeats Slots Festival to showcase hottest new games releases of spring 2021
The second CasinoBeats Slots Festival of 2021 will once again provide a valuable showcase for games developers to present their latest titles to an audience of...
Paddy Power celebrates ‘real heroes’ of the ESL collapse
After the Premier League ‘big six’ withdrew from the hugely controversial European Super League, bookmaker Paddy Power celebrated the ‘real heroes’ of the triumph,...
ESI Digital Spring 2021: How can esports better manage its ecommerce offering?
Esports Insider’s ESI Digital Spring 2021 delved into payment processing in esports and the ecommerce opportunities available to competing teams, players and organisers of...
Solskjær makes esports investment in highlight of the week
Ole Gunnar Solskjær, manager of Manchester United, has made the headlines in the world of esports this week, participating in an investment into ULTI...
Walsh and Geraghty look to the Grand National history books
In Paddy Power’s last marketing promotion prior to Saturday’s historic edition of the Grand National, Ruby Walsh and Barry Geraghty discussed the significance of...