ESI Digest: LCS aims for crypto and Ultimo.gg for football in week of partnerships
Last week saw the completion of numerous new partnerships in the esports sector, as organisations signed new deals with firms from a range of...
Grant Johnson: People are the most valuable resource a company can have
As with other competitive markets in the US, the esports betting sector is rapidly expanding as more US states open their doors to regulated...
UFC and DraftKings: Heavyweights set to provide explosive night in Houston
UFC and DraftKings united once again for One The Line, as the premier MMA promotion heads to Houston for a heavyweight night of action.As...
LSR: Caesars builds on Hills acquisition to launch sportsbook app
Caesars Entertainment unveiled its debut sports betting app this week, leveraging technology gained as a result of its acquisition of William Hill’s US assets.Launched...
FansUnite: ‘esports is just an entirely different level now’
For sports betting operators, esports represents an opportunity to exponentially grow and enhance their foothold, as the sector engages them with a wider audience...
Betfred: Success for Leigh Wood and Fight Camp build-up
For British boxing fans, one of the biggest developments over the weekend was the bout between Leigh Wood and China’s Xu Can, which saw...
Hollywoodbets scores Brentford FC shirt sponsorship
Brentford FC and Hollywoodbets have extended their collaboration, with the latter now gaining front-of-shirt sponsorship.Prior to the extension, Hollywoodbets served as The Bees’ back-of-shirt...
Socios links with Leeds United for new $LUFC FAN TOKEN
Global blockchain providers for the sports and entertainment industry, Chiliz, has continued the expansion of its sporting partners through a new link with Leeds...
Fox Bet: Could the Dallas Cowboys be an outside pick for the Super Bowl?
As sports betting regulations expands, anticipation for the upcoming NFL season is building with operators looking to maximise engagement for the spectacle.The latest Fox...
The Polling Station: Cracks in the Blue Wall
When it comes to political betting and commentary in general, much has been made of the Labour Party’s Red Wall in the Midlands and...