How Optimove revolutionised marketing in the iGaming sector
Optimove’s rise to being the number one customer relationship management marketing solution for the iGaming market has revolutionised the industry. The leading CRM and marketing...
Gambling affiliate future is only heading in one direction says StatsDrone’s CEO
The future of gambling affiliate marketing comes down to two areas, according to StatsDrone’s CEO. Speaking in the latest episode of the iGaming Daily Podcast,...
UK and Kazakhstan arrive at gambling influencer conclusion
Results from a UK study and reports from Kazakhstan have magnified the growing issues with influencer marketing in the gambling market. The combination of a...
Jeff Laniado: The vital mobile ingredient to maximising revenue in saturated markets
Mobile betting customers could be the key to player retention and maximising revenue in a commoditised U.S. sports betting market, according to Jeff LaniadaHighlighting...
Betting on engagement this NFL season
The return of the NFL season brings fresh opportunities for operators and Optimove’s Director of Sales, Jeff Laniado, has revealed one underutilised industry strategy...
Parimatch’s Argentina football advert showcases unique industry international deal
Parimatch's exclusive international football deal with Argentina has been reiterated with their latest gambling advertisement, which includes Lionel Messi.Having agreed a deal to...
Stake announce former Manchester United defender Patrice Evra as their new global ambassador
Stake has today confirmed that former Manchester United and Juventus legend, Patrice Evra, has signed a deal to become a Global Ambassador for the...
MelBet secures iconic World Cup winner and Barcelona legend as ambassador
Leading iGaming company MelBet have confirmed that they have secured the former Barcelona and Spain football legend Andres Iniesta as their new ambassador.As...
Philippine gaming regulator orders billboard ads to be taken down as gambling restrictions tighten
Philippine gaming regulator PAGCOR has ordered that gambling billboard advertisements should be immediately removed, with a deadline of August 15 announced.The order, issues...
Estonia’s ‘Tugi Turk’ is answering AI customer support concerns – but it still has...
Estonia's answer to the future of customer support could help revolutionise the industry and offer significant value for operators - but there are still...