Unibet benched for MFC Foundation in Kindred & Middlesbrough sponsorship update
Kindred has shown its support to Middlesbrough FC’s MFC Foundation by donating its front-of-shirt sponsorship to the charity organisation.Usually branded with the Unibet logo,...
Betby looks to checkmate opposition with latest campaign
Betby has urged operators to ‘Make Your Move’ in its latest campaign featuring chess Grandmaster Magnus Carlsen.According to the sports betting supplier, the campaign...
Paddy Power to pledge £180,000 for every World Championship nine-darter
Paddy Power will payout an extra £180,000 for every nine-dart finish at this year's World Darts Championship in a new campaign to support Prostate...
Opposition parties call for gambling ad ban
Political parties in Serbia and the Netherlands have called on their respective governments to impose stricter measures on gambling advertisements.Serbia’s Greens, the Zeleno-Left Front...
Leveraging postbacks to improve the connection between affiliates and operators
Tracking clicks through postbacks is key to ensuring a return on investment for operators according to a trio of industry experts. These insights were offered...
Footprints in the Market: How to stand out in the “crowded” igaming space
Flexibility is the key to success in the “crowded” igaming market, according to Michael Baker-Mosley, Chief Marketing Officer of iGP.Appearing on the latest episode...