Parimatch raises brand awareness in Juventus marketing campaign
Sports betting company Parimatch has teamed up with Juventus for the launch of its new video campaign, starring a host of the club’s Serie...
Cheltenham pundits face the music in Paddy Power’s ‘Mean Tweets’
Irish bookmaker Paddy Power has released the latest edition of its ‘Mean Tweets’ series ahead of the 2021 Cheltenham Festival.The operator, which announced it...
IOC praises 2020 Olympic Agenda in closing report
International Olympic Committee (IOC) members applauded the efforts of the organisation in achieving the goals of the Olympic Agenda 2020, which was unanimously approved...
Sky Bet to release Daryl Jacob jockey documentary film
Sky Bet has released a teaser trailer ahead of the release of its new documentary charting the achievements of National Hunt jockey Daryl Jacob.‘Daryl...
Paddy Power maximises punter engagement with in-depth Cheltenham preview
Ahead of one of the most important week’s in the horse racing calendar, Paddy Power brought together the sport’s experts to provide an in-depth...
EvenBet Gaming highlights impressive US poker growth for 2020
EvenBet Gaming’s online poker industry news wrap-up rounded off a highly impressive year for the poker industry in the US and more specifically, the...
National Lottery celebrates ‘lockdown legends’ in video campaign
The UK National Lottery has marked the upcoming one year anniversary of lockdown with the release of its new video campaign, paying tribute to...
Ladbrokes launches new Cheltenham campaign
Ladbrokes has celebrated the unique bonding experience of the Cheltenham Festival with the launch of its new TV advertising campaign ‘The One’.Though lockdown may have forced this...
Sky Betting & Gaming: Diversity and inclusion in the gaming industry
Holly Staker, inclusion & Engagement Lead at Sky Betting & Gaming (SBG) talks with diversity expert and professional keynote speaker Perrine Farque about the...
Bojoko: 2.5 million views and counting
We speak to Joonas Karhu, Chief Business Officer at Bojoko.com, about the online casino affiliate’s video and how it has racked up millions of...