BGC issues advertising guidance to raise standards
The Betting and Gaming Council (BGC) has published its first Code Handbook with the aim of raising standards in the UK betting industry. The new...
SportsGrid pens deal with golf’s ‘social media sensation’
SportGrid has agreed a multi-year partnership with “social media’s most followed golf personality”, Paige Spiranac.Spiranac, who has amassed over four million Instagram followers, will...
Beyond the Reels: Delivering ‘something new’ with Barbarossa Revenge
Peter & Sons’ recent slot sequel Barbarossa Revenge was under the Beyond the Reels spotlight as Yann Bautista, the studio’s Commercial Director and Founder, explained how the title brought...
Safe Bet Show: OLG’s Aaron GlynWilliams talks purpose, cultural relevance and Alberta
The Martin Lycka Safe Bet Show is back, and this time in the hot seat was Chief of Staff at the Ontario Lottery and Gaming Corporation (OLG) Aaron GlynWilliams.GlynWilliams...
AK Bets: “We will not be beaten when looking at the price for the...
The race for the White House has entered its final week, with national and swing state polling between Kamala Harris and Donald Trump incredibly...
Yevhen Krazhan, GR8 Tech: “Underestimated” sports betting can compete with online casino
The “underestimated” online sports betting vertical can compete with online casino in the igaming sphere according to GR8 Tech’s Chief Business Development Officer, Yevhen...
Motti Colman, Optimove: Leveraging AI to enhance segmentation
A widespread talking point at SBC Summit Lisbon was AI, and James Ross, SBC’s Multimedia Editor, caught up with Optimove’s VP of Revenue, Motti Colman, to find out why the...
Premier League Preview: Can Arsenal defy Liverpool’s momentum?
The Premier League is back for another weekend and rounding off the slate of fixtures is a blockbuster tie between two of the sides...
Irish ad watershed “crazy” to include Racing TV
The Irish Government is “crazy” to include Racing TV in its daytime betting ads ban according to the host of AK Bets’ The Racing...
Styliana Kalogreadou, iGate: Art and design enhance customer loyalty
Art and design are key strategies to improve customer loyalty, according to iGate’s Head of B2B Business Development and Customer Success, Styliana Kalogreadou.Speaking to...