FSB acquisition offers EveryMatrix better scale and market entry
Last week, SBC and Gaming&Co exclusively revealed that EveryMatrix has acquired sportsbook solutions provider FSB Technology (FSB) in an all-cash deal for an undisclosed...
Super League goes stateside with historic Las Vegas clash
Three English rugby league teams will be crossing the Atlantic to take part in the National Rugby League’s (NRL) Las Vegas event.
Reigning Betfred Super...
Ep 190: The UAE – An unaddressed emerging hub for gaming
The world of sport has witnessed the rise in Saudi-backed investment, whether that be via football clubs like Newcastle United, hosting major boxing events,...
Colo Colo: Overcoming commercial hurdles in Chilean football
In the latest episode of Behind the Badge podcast, George Harborne, Director at SBC Sponsorship and Fernando Noodt, Business Journalist at SBC Noticias, sit...
Ep 056: Did Massachusetts go 21 and over the top?
Massachusetts recently took unprecedented steps around sports betting logos in sports arenas. Meanwhile, across the pond, the UK Advertising Standards Authority stated that a...
The Action Network Podcast: The more competition, the better for the customer
https://open.spotify.com/episode/4kPThTR3ISvheb5XU4m7q7?si=554bb5a0a0754dbb
With many more states offering legal sports betting markets since the repeal of PASPA five years ago, Jess Edelstein, Senior Analyst at SportsHandles, believes...
Novibet signs ‘biggest sponsor deal’ in Fortaleza’s history
Novibet has inked a two-year deal with Fortaleza Esporte Clube to become the club’s main sponsor.
The partnership sees the GameTech-owned bookmaker consolidate its arrival...
LSR: BetMGM’s NFL move signals leadership ambitions
The LSR cast gathered to discuss PointsBet stepping back and MGM stepping in as the odds presenter sponsor for the NFL.
In a very thought-provoking...
BOSE: Creative avenues in maximising partnerships are crucial
Creativity in collaborations has become integral in the growth of brands and maximising their links with sporting organisations.
Director at Connecting Brands, Russell Yershon, is...
Thomas Hal Robson-Kanu on Turmeric Co., commerciality of women’s sports and social responsibility
Former West Bromwich Albion and Reading forward Thomas Hal Robson-Kanu is the founder of Turmeric Co, a supplier of turmeric shots that Robson-Kanu has...