Leading iGaming company MelBet have confirmed that they have secured the former Barcelona and Spain football legend Andres Iniesta as their new ambassador.

As part of this partnership, the unique concept of “The Greatest 8” was created to honour the core values shared by the brand and Iniesta, whose illustrious career was largely defined by the number 8 jersey. These values encompass Passion, Hunger for Victory, Reliability, Drive, Dynamism, Leadership, Brilliance, and Sincerity, according to MelBet.

Every month, there will be social giveaways involving the 2010 World Cup winner, with fans getting the chance to win autographed jerseys, boots, footballs, and other items signed by Iniesta himself. MelBet is hoping to engage fans with exciting quizzes, prize draws and thrilling promotions with exclusive gifts.

There will also be a raffle of a unique limited edition gift box filled with exclusive prizes planned as a giveaway while the most active participants with promo codes that open access to generous and rewarding bonuses on the MelBet platform.

Iniesta carries on MelBet’s football links having already had partnerships with Juventus, La Liga, alongside other world-famous sports organisations.

The Spaniard is considered to be one of the greatest midfielders of all time, winning 35 major honours for club and country which included the Champions League, European Championships and World Cup – and Iniesta remains the only player to have won man of the match awards in the finals of all three competitions.

Posting their story on PRNewsWire, they described the collaboration as a celebration of their values: ‘MelBet sincerely expresses gratitude to Andrés Iniesta for his trust and is excited to welcome him as a brand ambassador. This collaboration will highlight innovative campaigns, vibrant events, and important social initiatives supporting football development and promoting the spirit of fair play.’