FanDuel launches first-ever National Brand Campaign
Online gaming FanDuel has announced the release of its first-ever national brand campaign, which kicks off with a new “sports anthem” spot running nationally...
Betfair: The vitality of customer feedback for running an exchange
Marketing a sports betting exchange has its difficulties in comparison to more traditional wagering platforms, as it is harder to attract customers who are...
Betclic boosts brand image in Poland with new TV campaign
Betclic Group has bolstered its brand in the Polish market, with the launch of a new TV advertising campaign – ‘Zakładamy się od Zawsze’...
College athletics begin to embrace sports betting with Caesars deal
Caesars Entertainment has become the first betting and gaming operator to strike a deal with a college sports tournament in the US.
As part of...
Star Sports Trader Chat: Pressure mounts on Arteta after tough Premier League opening for...
After a tough start to the season, Mikel Arteta’s odds in the sack race have shifted significantly with him now the even-money favourite to...
888Sport – The Eye Test: Pressure mounts on Manchester City to capture European glory
The football calendar commencing once again means that the curtain is ready to open on Europe’s premier competition as we welcome back the Champions...
DraftKings: The impact of unvaccinated players in the NFL
The COVID-19 pandemic has had a substantial impact on the daily activities of numerous sports tournaments, and the National Football League (NFL) is no...
SofaScore set to make exhibition debut at SBC Summit Barcelona
SofaScore, the live score specialist, is set to exhibit at a betting and gaming industry event for the first time when it takes part...
Betfred: Catalans Dragons could be on course for ‘great achievement’
With the Super League season well underway, Warrington Wolves Assistant Coach, Andrew Henderson, discussed the fortunes of Catalans Dragons in the tournament.
Looking forward to...
Sacha Dragic: Retaining core values through continued expansion
For SuperBet, recent acquisitions have bolstered the expansion into new markets as they have experienced significant growth in recent years.
It was a venture that...