Betting

‘Differentiation is the main tactic to standing out’ – Everi SVP, Marshall Adair

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Digital Casino igaming provider Everi has kicked off 2022 where they last left off last year, recording its best performance in its Q1 results...

Peter Crouch takes centre stage in latest Paddy Power campaign 

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Paddy Power and Peter Crouch have strengthened their collaboration through a new humorous campaign.Focusing  on traditional romcoms, the ‘Love Football, Intimately’ TV spot is...

VegasInsider: UFC 278 Preview – Madsen: ‘Usman is too tough to prepare for’

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UFC 278 takes place at the Vivint Arena in Salt Lake City, Utah this Saturday, headlined by a rematch that is seven years in...

Oddschecker: Barry Jones and Declan Taylor agree it’s essential for AJ to take risks 

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As a monster heavyweight fight looms, the Oddschecker podcast saw host George Elek joined by former WBO super featherweight champion and BBC boxing commentator...

Fubo Gaming CEO, Scott Butera: ‘North American sports betting helps create an entertainment experience

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During this year's SBC North America Summit, Fubo Gaming CEO, Scott Butera, discussed some of the elements that separates North American sports betting from...

Ladbrokes and neverland take viewers behind the scenes of ‘knockout’ new marketing campaign

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Ladbrokes and neverland media brought viewers behind the scenes of the firm’s latest marketing campaign, which played on the story of Philadelphia’s iconic fictional...

Learn about the latest affiliate marketing trends and acquisition strategies in the ‘Affiliate, Marketing...

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Affiliate, media and marketing professionals will gather in the dedicated zone at SBC Summit Barcelona 2022 to analyse the latest strategies, trends and regulatory...

LSports – the importance of the computer vision-based system

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Speaking at SBC Summit North America, Dotan Lazar, CEO & Co-Founder of LSports, underlined that he discovered a lot of resources are being invested...

HPL Digital Sport’s Ed Moed: Understanding your target market is crucial 

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According to Ed Moed, CEO of HPL Digital Sport, as the market continues to shift, it becomes increasingly vital for firms to ensure that...

SBC Webinars: Learning from the mistakes of Europe when it comes to social responsibility 

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One of the key challenges that comes with expansion into emerging markets for betting operators is customer onboarding, and Peter Murray of Veriff emphasised...