Continuing to expand its presence within English football, betting operator BoyleSports activated its partnership with Birmingham City in a feature interview with striker Chuks Aneke. 

The interview comes as the Blues made a positive start to the Championship season, capturing four points from a possible six and booking their place in the second round of the EFL Cup. 

Giving Blues fans a deeper insight of the players, new signing Aneke answered quickfire questions about his teammates before underlining his optimism of scoring a lot of goals this season, in what he described as a ‘quality’ squad.

Birmingham Manager Lee Bowyer also caught up with BoyleSports, who revealed the importance of the new player like Aneke gelling in the squad. 

Bowyer also urged fans to enjoy the coming season and thrive off being back in the stadium as they help the team in their bid for a successful campaign.

The partnership with Birmingham marks Boylesports continued presence in English football, becoming the new UK & Ireland betting partner of Newcastle United FC.

The operator, which is active in both the UK and Ireland sports wagering markets, will gain exposure from branded betting terminals installed at the Magpies’ 52,305 St James Park stadium as a result of the two-season deal, and joins Asian firm Fun88 and bet365 as sports betting partners of the Premier League club.

Additionally, BoyleSports will initiate a range of activations, competitions and experiences for Newcastle United fans aged over 18 years old, in addition to launching exclusive promotions and special offers around matchdays.

“As we expand in the UK, BoyleSports are delighted to be teaming up with the great team at Newcastle United,” said Mark Kemp, CEO of BoyleSports.

“As an official partner for the new season, we look forward to BoyleSports betting being available online, on mobile and at the fantastic St. James’ Park. We wish Newcastle United and their wonderful fans the very best of luck for a successful season.”