UK operator William Hill has utilised its latest marketing campaign to highlight its ‘bet boost’ acca offering. 

It coincides with the restarting of the Premier League, which saw fans treated to an abundance of goals in the opening weekend. 

The advert featured the operator’s brand ambassador Rio Ferdinand, as he celebrated a goal being given alongside passionate fans in a pub, following the depiction of a VAR call. 

Furthermore, it also highlighted the value of the bookmaker when it comes to accumulators compared to other selected operators.