Sky Bet has released a teaser trailer ahead of the release of its new documentary charting the achievements of National Hunt jockey Daryl Jacob.
‘Daryl Jacob: Being a Jockey’ aims to ‘capture the highs and lows of life as a professional jockey’, following the Irishman, who also serves as a brand ambassador for the online betting brand, and his journey to the 2021 Cheltenham Festival.
Jacob will provide insight into the racing, training, travelling, falls, injuries and other challenges faced on a daily basis, whilst also touching upon some of his greatest triumphs, including riding the Grand National winning horse in 2012.
”Daryl took two falls in the space of a week, breaking his hand and then his nose before last Christmas,” explained Kevin Brain, Head of Content at Sky Betting and Gaming.
“This made us think that no-one so far has told the story of what it’s really like to be a jockey. It has to be one of, if not the toughest sporting professions out there, and Daryl is an incredible, captivating and very humble man.”
The full film, which follows on from various high-profile documentaries charting athletes across a number of sports, will be made available on 12 March via the on-demand video service ITV Hub.
“We are seeing that there is an increasing demand for brands to adapt to changing patterns of media consumption and audience behaviour and provide a value-exchange,” Brain continued. “The launch of this documentary is a great way for us to start 2021 and we hope it’s enjoyed by both racing fans and general sports enthusiasts.”
