Ladbrokes launches ‘epic balloon keepy-uppy’ advertising campaign
Ladbrokes has launched its latest advertising campaign, featuring a number of people playing ‘keepy-uppy’ with a balloon.As described by Emmy-nominated Director Sam Brown, the...
188Bet and Liverpool reunite after five years
Liverpool FC has formed a partnership with Asia-facing sports betting operator 188Bet, marking the firm’s return to the Premier League after five years.The top-flight...
Bayern Munich signs Asia-facing betting partnership
Bundesliga club FC Bayern Munich has entered into a new agreement with sports betting operator 188Bet, centring around branding in the Asia region.The three-year...
William Hill’s The Final Round – Anthony Joshua and Oleksandr Usyk is a battle...
As William Hill prepares to ‘go on the road’ for Anthony Joshua’s heavyweight title defence against Oleksandr Usyk next weekend, The Final Round team...
BetBull boosts media presence with Eric Cantona led ad campaign
Sports betting app BetBull has continued to strengthen its UK presence, through a new marketing campaign.As part of the growth, the campaign will run...
LiveScore aims to settle who is football’s G.O.A.T
Realtime sports update provider LiveScore has attempted to settle the question as to who is football’s greatest player of all time, launching The G.O.A.T...
BoyleSports comes together with Coventry City for football challenges
As the international break continues, BoyleSports bolstered its strong relationship with Coventry City through a plethora of football challenges, including the crossbar challenge. In the...
Is SEO becoming redundant?
“Rather than looking at it as SEO or influencer marketing, if you blend them together you can achieve much better ROI and player value...
Affleck and O’Neal to star in new WynnBet advert
Hollywood actor Ben Affleck will star and direct WynnBet’s new advertising campaign which will also feature Shaquille O’Neal and Melvin Gregg. Commercial spots from Wynn...
Sky Bet’s Overlap: Roy Keane ‘there’s something pulling me back into management’
In the latest edition of Sky Bet’s The Overlap, Republic of Ireland and Manchester United legend Roy Keane reflected on his career in management.“When...









