Marketing

VBET signs up as Ukrainian Premier League title sponsor

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VBET continues to expand its ever-growing sports sponsorship portfolio, making the Ukrainian Premier League (UPL) the latest edition to the online sportsbook’s roster of...

DAZN takes UEFA Women’s Champions League to ‘new heights’

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Digital sports streaming service DAZN has finalised a ‘ground-breaking’ deal for the global broadcast rights to the UEFA Women’s Champions League, vowing to take...

Paddy Power celebrate England’s historic success in satirical new ad

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Paddy Power has made another addition to its series of satirical advertisements, in which two England football legends reminisced about their historic ‘win’ in...

Fonbet leverages Russia sponsorship to highlight ‘the best time to bet’

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Fonbet, the official sponsor of the Russia national football team, has leveraged its partnership with its home country’s side to promote a new message.In...

Betcris extends Antigua GFC sponsorship pact

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Betcris has cemented its position in Latin America, announcing the continuation of its sponsorship of Guatemala’s Antigua GFC.The operator, which first partnered with Antigua...

Super 6: Italy and Belgium on course for ‘insanely’ good Euro 2020 clash

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Hold the L’s Akeem, Steven and Pajak joined Flav Bateman to decide how the 2020 UEFA European Championships could pan out, beginning with tonight’s...

Betfred Boxing: Canelo and Matchroom cooperation to expand

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As the world of boxing gets ready for a succession of major title fights at multiple weight classes, most notably the heavyweight trilogy bout...

Fan Denial: England progress as Scotland’s Euro 2020 campaign comes to a conclusion

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In the latest episode of ‘Fan Denial’, Paddy Power mocked Scottish fans as their national team’s Euro 2020 journey came to an end on...

LiveScore: Paul Parker on call-ups via Ceefax and Italia 90

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With the power of social media, the likes of Jude Bellingham and Kalvin Phillips will never know the feeling of waiting with baited breath...

Parimatch provides a hero’s welcome for Bellator’s Yaroslav Amosov

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Following his dethroning of the much-feared Bellator welterweight champion Douglas Lima, Parimatch rolled out the red carpet for Yaroslav Amosov as he returned to...