DraftKings – GaryVee’s Hard Dialogue: Feel good factor is back as Carolina and Washington...
There were contrasting emotions as DraftKings played host to the latest episode of GaryVee’s Hard Dialogue NFL podcast, as the host commiserated over the...
Joanna Lambert: ‘We’re striving to make Yahoo a single destination for sports fans’
In October 2019, Yahoo Sports announced a partnership with BetMGM, which powered sports betting for Yahoo Sports and the creation of a new sportsbook...
Premier League Chairman Gary Hoffman to step down over Newcastle United takeover backlash
Premier League Chairman, Gary Hoffman, has confirmed he will step down at the end of January 2022, according to a report from Sky Sports...
888sport – The Eye Test: The future of the Toon under new ownership
Excitement and expectation are at fever pitch on St James’ Park as the fans eagerly await for the cash to be spent in January.
The...
NBA creates a deeper understanding of the game with Sportradar
The National Basketball Association (NBA) has announced a multi-year partnership with Sportradar to grow US operations, increase its international footprint and drive fan engagement.
The...
The exponential growth of women’s football can lead to a new demographic engaging in...
Exponential growth in viewership for women’s football underlines the potential when it comes to engaging a new market with sports betting.
Speaking as part of...
Star Sports Trader Chat: Discussing a dramatic period of racing
In a much-anticipated edition of Star Sports Trader Chat, Johnny Ward and Flynn Goward dissected a hectic period of racing, with a review of...
Embracing esports at BOSE – Oliver Niner: ‘Understanding where your data comes from is...
As esports engagement continues to grow at a rapid rate across Europe, betting operators are adapting their offering and providing it with a personalised...
BOSE – Low6’s Jamie Mitchell: Gamification can be crucial to maximising US growth
Jamie Mitchell, the CEO of Low6 joined SBC’s Erin Gallagher at the Betting on Sports Europe Conference, as he emphasised that as the firm...
BOSE – The growth of US sports into Europe is ‘astronomical’
With a plethora of high-level broadcasting deals and numerous events hosted in new regions, the fandom of US sports from European fans continues to...