The session looks at if operators can work together for the greater good of the industry, or is it so fragmented that it needs regulators to lay down the law so that everyone complies. It also looks at what the future holds for betting in Europe this decade. 

What is it?

At Betting on Sports Europe – Digital the panel SBC Leaders: Operator CEO looked at whether 2020 has set a new precedent for the betting industry in terms of operator conduct and new compliance responsibilities.

With the complexities found in navigating the COVID-19 pandemic the session looks at the need for betting leadership to prioritise ‘innovation, conduct and cooperation’ at the forefront of their agendas and how important it is that leadership now holds a duty to ‘safeguard betting’s digitalisation’ – a key demand on all industries facing radical consumer changes.

It also looks beyond the pandemic’s impacts and towards how betting navigates the current political environment as a  multi-billion sector.  

Who is it?

Jesper Svensson, CEO, Betsson

Niels Erik Folmann, CEO, Danske Licens Spil

Alexis Murphy, CEO, BetFirst Group

Keith O’Loughlin, SVP, Sportsbook and Platforms, SG Digital 

What is being said?

Svensson said: “Betting needs to be at the forefront of digitalisation. Compared to other industries, we should be positive in that we have adapted to challenges better than the majority of sectors.”

Folmann: “The inevitable second wave has forced us to be even more agile in responding and dealing with instant impacts. I don’t want my team to be fixated on planning six to 12 months ahead under these conditions, as standard procedures cannot be applied.

“Our main concerns are on whether governments or regulators will apply restrictions on business and wider sports… that is what is unsettling to our business.”

Why should I watch it?

A look at how gambling leadership is navigating the complexities presented by the past years event and how the industry moves forward through it.

Where can I see more?
Source: SBC YouTube Channel

Industry Leadership: ‘Betting needs to be at the forefront of digitalisation’