William Hill’s The Final Round – Anthony Joshua and Oleksandr Usyk is a battle...
As William Hill prepares to ‘go on the road’ for Anthony Joshua’s heavyweight title defence against Oleksandr Usyk next weekend, The Final Round team...
ESI Digest – Esports joins 2022 Asian Games in ‘significant step’ for the sector
The global esports scene continues to grow exponentially, as it was confirmed earlier this month that a number of tournaments would appear at the...
Synot Games – Tiki Princess
Players are transported to the tropical waters of Hawaii in the most recent addition to Synot Games' portfolio of slot with Tiki Princess.See...
ESI Digest: Piqué and Lingard strengthen esports connections
In a deal indicative of the growing ties between esports and the traditional sporting world, Barcelona’s Gerard Piqué and Manchester United’s Jesse Lingard both...
Heeding feedback will enhance UX design
During the first session on the Products & Innovation track – sponsored by Betsson Group – at the CasinoBeats Summit this summer, panellists explored how operators can manage the...
Familiarity is a ‘huge driver for slot players’
Throughout the years, developers have looked to produce or acquire slot gaming brands that would deliver longevity. Yet, in recent times, the most popular...
Is SEO becoming redundant?
“Rather than looking at it as SEO or influencer marketing, if you blend them together you can achieve much better ROI and player value...
Suppliers need to be ‘very careful’ to the extent it uses a brand
During the first day of CasinoBeats Summit, the panel, entitled: Slots: Mechanics, Megaways and more – sponsored by Spinmatic Entertainment – asked if studios should be developing its own IP...
Japan and US attracting affiliate attention
As with gambling operators, affiliates must also tread regulatory waters carefully, and examine the conditions in prospective markets to assess whether these suit commercial...
Utilising ID verification as a means to increase player loyalty
Identity verification is one of the more complex aspects of the customer onboarding journey with as many as 71% of online gambling operators noting...