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Betsson Kenya launches ‘responsibility first’ campaign

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Betsson Ab has broadcast its first advertising campaign featuring Gor Mahia FC and AFC Leopards, promoting the brands ‘responsibility first commitments’ with its Betsafe...

Ex- Sky Sports pundits return for Paddy Power Christmas Advert

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The axed Soccer Saturday pundits Phil Thompson, Charlie Nicholas and Matt Le Tissier, continue their comedic streak heading up Paddy Power’s 2020 Christmas Advert. The...

SBC News 90: Spotlight on US betting

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Hello and welcome to the SBC News 90, here with some not-to-be-missed panels from SBC’s Betting on Sports America Digital conference: The Vision of the...

Sergei Portnov quizzes Conor McGregor

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What is it? At this year’s PM:GO 6.0 virtual event, Parimatch's CEO Sergey Portnov sat down with Conor McGregor, MMA legend and Parimatch ambassador, to...

Buzz Bingo launches #WinFace marketing campaign

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Buzz Bingo has launched its latest advertising campaign #WinFace. Launching an early approach, the Christmas promotions #WinFace advertises the operator’s ‘Christmas Spinner’ prize-wheel featuring £1...

Paddy Power turns on Donald Trump with Fan Denial

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Every Monday throughout the football season, Paddy Power posts Fan Denial. The series focuses on a specific game each week, and aims to shine...

Discussing Daryl Morey – WorldWide Wob

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NBA Twitter personality Rob Perez, a.k.a. "WorldWide Wob," joined FanDuel in August from The Action Network and in his latest video he looks at...

Mr Green launches Halloween live casino and slots promo

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Casino operator Mr Green is using its live casino and slots sections for a Halloween promotion once again, with the William Hill owned operator...

SBC Summit Barcelona – Digital Highlights

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The SBC Summit Barcelona - Digital delivered a fully immersive experience connecting the world’s leading operators, suppliers, regulators and other industry stakeholders to share...

Behind the scenes: Betfred The Nifty Fifty

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The betting industry can have some of the most creative, odd, mindboggeling marketing campaigns. With some of the biggest marketing budgets out there the...