Soccer

Bettingexpert: Grealish can shine under Guardiola

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With a dramatic Summer of international football behind us, a new Premier League season looms and anticipation is heightening as transfer activity continues to...

BitMEX becomes the official sleeve partner of the Rossoneri

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BitMEX has become an official partner of Italian football giant AC Milan, announcing a multi-year partnership and gaining increased exposure as the club’s sleeve...

Italian football gets new UK broadcasting home

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The Italian Serie A is likely to benefit from elevated engagement in the UK market, as BT Sport has become the exclusive broadcaster of...

ESI Digest: LCS aims for crypto and Ultimo.gg for football in week of partnerships

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Last week saw the completion of numerous new partnerships in the esports sector, as organisations signed new deals with firms from a range of...

Socios links with Leeds United for new $LUFC FAN TOKEN

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Global blockchain providers for the sports and entertainment industry, Chiliz, has continued the expansion of its sporting partners through a new link with Leeds...

Everton teams with Socios.com for Fan Token launch

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Blockchain providers for the sports and entertainment industry Chiliz has launched an $EFC Fan Token on the Socios.com app in collaboration with Premier League...
Close up of a football

Ladbrokes establishes itself as ‘entertainment brand’ with campaign launch

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Building on the success of its UEFA 2020 European Championship, betting company Ladbrokes has debuted its new pre-season marketing campaign ahead of the 2021/22...

Bruno Fernandes at the heart of RealFevr exclusive NFT launch

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RealFevr, a Portuguese startup specialising in fantasy football, has just launched a marketplace of official football video NFTs. The technology company based in Lisbon is...

Zytara Labs seals AS Roma primary shirt sponsorship

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Zytara Labs has formed a €36 million product partnership with Serie A giants AS Roma, spanning three years.In becoming the ‘first professional football organisation...

Codere and Club Atlético River Plate link for betting sponsorship

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Codere has been named as the official betting partner of Argentinian team Club Atlético River Plate.Under the terms of the four-year deal, which runs...