Paddy Power turns to Crouch and Meany for Cheltenham ad
Just as the retail world battles for the most gut wrenching Christmas commercial over the festive period, March sees operators go toe-to-toe to come...
Passion of sport at the heart of Betfred’s latest campaign
As UK racing prepares for Cheltenham Festival and a busy start to 2023, Betfred has put the passion of sport at the heart of...
Football personalities promote TalkBanStop
Former footballer turned pundit Paul Merson has joined forces with Liverpool defender, Gilly Flaherty, and “Away Days” YouTube star Ellis Platten to star in...
Parimatch announces new partnership with Newcastle United FC
Parimatch has announced a new partnership with Newcastle United FC.The deal with the club brings the total number of collaboration in the Premier League for the Parimatch Tech betting...
Fans at the heart of bwin’s European football campaign
Sports betting and gaming operator bwin has unveiled its new fan-led campaign across Europe: ‘Love Knows No Boundaries’.It comes as football fans across Europe...
Kevin Hart takes center stage in DraftKings reignmakers campaign
DraftKings is looking to grow the audience of its NFT-based fantasy sports game, Reignmakers Football, through a new marketing campaign with Kevin Hart.The advertising...
Ladbrokes and neverland take viewers behind the scenes of ‘knockout’ new marketing campaign
Ladbrokes and neverland media brought viewers behind the scenes of the firm’s latest marketing campaign, which played on the story of Philadelphia’s iconic fictional...
Codere strengthens River Plate collaboration with new advertising campaign
The partnership between Codere and Argentinian top-flight football club Club Atlético River Plate will feature in the firm’s latest marketing campaign.The ‘Hinchadores’ advertising series was developed...
Paddy Power takes aim at Love Island in latest sketch
Paddy Power brings Love Island to the office with its latest comedy sketch. The sketch takes aim at the mindset of the lads in the...
PSG and OneFootball partner to provide fans an experience “closer to the club”
Paris Saint-Germain and football media platform OneFootball link up to form a global agreement on original content from PSG’s official website to the OneFootball...