Bayern Munich signs Asia-facing betting partnership
Bundesliga club FC Bayern Munich has entered into a new agreement with sports betting operator 188Bet, centring around branding in the Asia region.
The three-year...
William Hill’s The Final Round – Anthony Joshua and Oleksandr Usyk is a battle...
As William Hill prepares to ‘go on the road’ for Anthony Joshua’s heavyweight title defence against Oleksandr Usyk next weekend, The Final Round team...
BetBull boosts media presence with Eric Cantona led ad campaign
Sports betting app BetBull has continued to strengthen its UK presence, through a new marketing campaign.
As part of the growth, the campaign will run...
William Hill Vegas attempts to enter the record books
In the latest episode of William Hill's The Final Round, the team were set a different challenge to their usual boxing analysis, instead seeking...
LiveScore aims to settle who is football’s G.O.A.T
Realtime sports update provider LiveScore has attempted to settle the question as to who is football’s greatest player of all time, launching The G.O.A.T...
BoyleSports comes together with Coventry City for football challenges
As the international break continues, BoyleSports bolstered its strong relationship with Coventry City through a plethora of football challenges, including the crossbar challenge.
In the...
Is SEO becoming redundant?
“Rather than looking at it as SEO or influencer marketing, if you blend them together you can achieve much better ROI and player value...
Affleck and O’Neal to star in new WynnBet advert
Hollywood actor Ben Affleck will star and direct WynnBet’s new advertising campaign which will also feature Shaquille O’Neal and Melvin Gregg.
Commercial spots from Wynn...
Sky Bet’s Overlap: Roy Keane ‘there’s something pulling me back into management’
In the latest edition of Sky Bet’s The Overlap, Republic of Ireland and Manchester United legend Roy Keane reflected on his career in management.
“When...
Japan and US attracting affiliate attention
As with gambling operators, affiliates must also tread regulatory waters carefully, and examine the conditions in prospective markets to assess whether these suit commercial...